Category margin contribution charts
A done-for-you set of category margin contribution charts with annotated drivers and a live walkthrough for your buyers and finance partners.
Margin charts that category teams can defend in the next trading meeting.
ForestBase Desktop
We draw category margin contribution charts for UK retail and wholesale buyers — clear bars, honest footnotes, and a walkthrough your team can follow.
What we deliver
ForestBase Desktop prepares category margin contribution charts from your assortment files, cost sheets, and promotional calendars. Each engagement ends with annotated charts plus a live session so buyers and finance can read the same story.
Charts & sessions
Details
Margin review workshop
A half-day facilitated session where your team reads contribution charts together and leaves with a ranked list of margin actions.
Quarterly chart refresh
A recurring redraw of your category margin contribution charts when costs, promos, or assortment move enough to make last quarter’s pack stale.
Read client stories“They rebuilt our frozen aisle contribution view after a supplier cost rise. The chart made the delist decision obvious — though we still argued about the seasonal footnotes for a full afternoon.”
Priya N., Category Manager, Midlands grocery group
Field notes
What belongs in a category margin contribution chart
The bars, bridges, and footnotes that help a trading meeting stay honest about where margin actually comes from.
Reading promo funding without breaking contribution
How promotional pounds should appear on margin contribution charts so buyers see the trade-off, not a surprise hole.
Cost file hygiene before you draw a single bar
Five checks that stop category margin contribution charts from being built on the wrong rate.
Ready for a margin contribution redraw?
Share your category list and the last cost file you trust. We reply within two working days with scope and timing.
Request a chart brief